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[Infographic] Super Bowl Ad Analysis

Infographic to Super Bowl Ad Analysis. Comedic ads reign dominant in procuring “positive” buzz during the Super Bowl, but balance needs to be trodden.
Adam Whalen

Co-Author

Colten Hoth

Co-Author

Matt Pecsok

Co-Author

Infographic 2020 Superbowl Ad Analytics

This infographic was created as part of the Game Day Analytics Challenge hosted by the Informations Systems Department at the David Eccles School of Business at the University of Utah.

The teams where between three and four students. Together with my teammates Adam WhalenMatt Pecsok, and Colten Hoth we received third place in the graduate student category.

Find the written analysis here and more information about the challenge here.

Header Image by Dave Adamson on Unsplash

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